New Arrivals

Explore the latest Theory pieces designed for workdays, weekends, and elevated everyday dressing. Find new-season apparel with clean silhouettes, versatile colors, and modern comfort.
-69.1%

Beanie in Astor Wool

Prix régulier $22.00
Prix de vente $22.00 Prix régulier $71.25
-69.1%

Ribbed Beanie in Cashmere

Prix régulier $29.00
Prix de vente $29.00 Prix régulier $93.75
-69.9%

Scarf in Astor Wool

Prix régulier $44.00
Prix de vente $44.00 Prix régulier $146.25
-69.7%

Scarf in Cashmere

Prix régulier $67.00
Prix de vente $67.00 Prix régulier $221.25
-67.4%

Trouser Socks in Merino Wool

Prix régulier $11.00
Prix de vente $11.00 Prix régulier $33.75
-67.4%

Trouser Socks in Merino Wool

Prix régulier $11.00
Prix de vente $11.00 Prix régulier $33.75
-69.8%

Clinton Blazer in Motion Wool

Prix régulier $112.00
Prix de vente $112.00 Prix régulier $371.25
-69.8%

Clinton Blazer in Precision Ponte

Prix régulier $112.00
Prix de vente $112.00 Prix régulier $371.25
-70%

Three-Button Blazer in Cashmere-Blend Flannel

Prix régulier $134.00
Prix de vente $134.00 Prix régulier $446.25
-70%

Three-Button Blazer in Cashmere-Blend Flannel

Prix régulier $134.00
Prix de vente $134.00 Prix régulier $446.25
-69.9%

Amos Jacket in Suede

Prix régulier $202.00
Prix de vente $202.00 Prix régulier $671.25
-70%

Aviator Jacket in Shearling

Prix régulier $494.00
Prix de vente $494.00 Prix régulier $1,646.25
-69.9%

Amos Jacket in Suede

Prix régulier $202.00
Prix de vente $202.00 Prix régulier $671.25
-70%

Belvin Coat in Textured Wool-Blend Melton

Prix régulier $179.00
Prix de vente $179.00 Prix régulier $596.25
-70%

Belvin Coat in Textured Wool-Blend Melton

Prix régulier $179.00
Prix de vente $179.00 Prix régulier $596.25
-70%

Belvin Coat in Textured Wool-Blend Melton

Prix régulier $179.00
Prix de vente $179.00 Prix régulier $596.25
-69.9%

Bomber Jacket in Atelier Wool

Prix régulier $292.00
Prix de vente $292.00 Prix régulier $971.25
-69.9%

Hooded Jacket in Bonded Wool-Blend

Prix régulier $157.00
Prix de vente $157.00 Prix régulier $521.25
-70%

Modern Aviator Jacket in Dapper Wool

Prix régulier $134.00
Prix de vente $134.00 Prix régulier $446.25
-70%

Modern Aviator Jacket in Dapper Wool

Prix régulier $134.00
Prix de vente $134.00 Prix régulier $446.25
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Explore the most popular women’s and men’s styles at Theory Factory Store. Our Best Sellers collection highlights authentic Theory apparel known for modern tailoring, clean silhouettes, and luxury fabrics, including women’s workwear staples, elegant dresses, versatile skirts, refined tops, blouses, sweaters, and seasonal outerwear, alongside men’s polished essentials such as tailored pants, crisp shirts, structured blazers, and modern jackets. Designed for both professional and everyday wear, these best-selling Theory pieces deliver comfort, structure, and timeless versatility. All items are carefully sourced through trusted outlet channels to guarantee authenticity, quality, and long-lasting value. Shoppers across the US, EU, CA, and AU choose Theory Factory Store | Outlet Deals & Limited-Time Sales to shop women’s and men’s Theory clothing and accessories at factory-direct outlet prices. Whether refreshing a work wardrobe or investing in elevated everyday essentials, enjoy up to 70% off, free worldwide shipping, and 30-day returns on our most in-demand Theory styles.